Hamra Enterprises Opens New Wendy’s® Restaurant in Leicester, MA

Hamra’s 32^nd, Wendy’s® location in New England

Springfield, MO – Hamra Enterprises, a nationwide, family-owned restaurant operator headquartered in Missouri, continues its commitment to growth in New England by opening its newest Wendy’s® location in Leicester, Massachusetts, “The Gateway to Worcester County”, on Thursday, October 23^rd.

On opening day, starting at 10:30 a.m., the first 50 guests dining in who make any purchase will receive a “Dave’s Single Hamburger a Month for a Year” certificate to celebrate the occasion.

The new restaurant at 1603 N Main St. showcases the latest digital features and marks Hamra’s 32^nd Wendy’s® in New England. Hamra Enterprises currently operates 99 Wendy’s® restaurants across five states. This Leicester location will be Hamra’s 6^th Wendy’s restaurant in Worcester County. It will be open from 8 am – 12 am (Monday-Thursday and Sunday) / 8 am – 1 am (Friday and Saturday), and plans to employ 45 employees from the Leicester area.

“We were among the first Wendy’s franchisees and started our long-standing partnership with Wendy’s® when our first restaurant opened 50 years ago in Springfield, Missouri. We are thrilled to continue our commitment to our guests and the communities in Worcester County by opening a new Wendy’s® restaurant in Leicester,” said Mike Hamra, CEO of Hamra Enterprises. We’re excited to serve our guests in our dining room, through our digital channels, in the drive-thru, and on the Wendy’s® mobile app, or by delivering food directly to someone at home or business. Our newly designed Wendy’s® location reflects this dedication to provide alternatives for accessing our great brand.”

The Global Next Gen restaurant design includes a kitchen engineered for speed and efficiency and a building optimized to reflect today’s digital ordering preferences. It includes dedicated mobile and delivery pick-up points and an enhanced drive-thru design. The Global Next Gen sets the stage for a better experience for Wendy’s® customers, delivery partners, and restaurant crew.

About Hamra Enterprises

Hamra Enterprises is a dynamic organization owned and founded in 1975 by the Hamra family, with its headquarters in Springfield, Missouri. It includes four restaurant brands and employs over 7,500 people in 11 states: Alabama, Arkansas, Georgia, Illinois, Kansas, Louisiana, Massachusetts, Missouri, Mississippi, New Hampshire, and Tennessee. Hamra Enterprises is committed to providing the highest quality products and services within the hospitality industry, creating exceptional experiences for people and communities by engaging each of its restaurant neighborhoods through fundraising and other philanthropic partnerships such as Children’s Miracle Network Hospitals in Missouri, The Dave Thomas Foundation for Adoption, and St. Jude’s Children’s Research Hospital. For more information, visit hamraenterprises.com.

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